We coach founders to become experts in growth and avoid the mistakes that can cost your business thousands.
A force behind the screen, Kendall got her start in digital marketing while at Spoon University, a food tech start-up, as the Social Media Marketing Intern before they were acquired by Food Network. While there, she got her feet wet in strategy, data + analytic tracking, copywriting, content curation + creation, partnerships, community development and more. She also helped launch their first vertical, Spoon Healthier, which focused on mental and physical health of college students through curating influencer takeovers, content, and handling optimization. While there, she was building her own brand, The Flexible Foodie, an instagram account focused on simplifying health and wellness that led her to create content for brands like Hint. Fast forward to 2021, Kendall began consulting with DTC and CPG brands helping them with all things social from audits to strategy to launch, seedings, and beyond. She has worked with brands like Starday Foods, Graza, and more.
Helena Co-Founded Haus with the goal of improving drinking culture for today's generation. Since its launch, Haus has been praised in The New York Times, Vogue, GQ, Bon Appetit, New York Magazine, Food & Wine, Glamour, Cosmopolitan and more. Haus has been credited with making aperitif culture mainstream in America, as well as inspiring a new generation of alcohol and CPG brands. Helena has consulted for brands including Facebook, Fitbit, Google, Instagram, Microsoft, Nike, Pinterest, Slack, Square, Twitter and Uber.
Co-Founder & CMO of Obvi, one of the world’s fastest growing health & nutrition brands. Since launching in 2019, Obvi has surpassed 250K customers globally, all whilst boot-strapping its way to $40 Million in sales in 40 months. Prior to managing Obvi's 7 figure monthly digital paid marketing budget on Facebook, Instagram, and TikTok, Ash co-founded Ghost3Media, a boutique digital advertising & growth agency managing over $15M of adspend. Let me help you figure out Meta ads! - Account Structure Strategy - Testing & Scaling Strategies - Cut Acquisition Costs - Improve LTV - Improve CAC/NCAC - Improve AOV - Optimize Landing Pages - Creative & Content Strategy - Offer Ideation - CRO (Conversion Rate Optimization) Hacks
Experienced Social Media Marketing Specialist with a demonstrated history of working in the social media industry. Skilled in Final Cut Pro, Social Media, and Editing. Strong marketing professional persuing a Bachelor of Arts - BA focused in Public Relations, Advertising, and Applied Communication from University of Southern California. Launched @Blossom and @SoYummy on TikTok. Growth Strategist for @boohoo and @dreampops on TikTok. Helped launch @puma, @balmain, @nyfw, and more on TikTok.
I help DTC brands grow profitably with brand first performance marketing.
