About

My name is John. I am the founder and CEO of Fat Earth Media, an agency promoting products with a mission. I lead a diverse team of passionate and ethical marketers to help your mission-driven brand fulfil its vision. We measure the work we do by looking at our clients’ impact. We have helped more than 150 brands and managed millions in ad spend. But what we are the most proud of are the 40k hectares of wildlife habitat protected and the 391,000 pounds of food waste up-cycled. Our mission is to elevate the baseline of consumer behavior, orienting consumers towards mission-driven brands. We adopt a creative-first approach backed up by iteration and data to help you minimize waste and double-down on what works.