About

20 + years building things on the internet. Currently deep in creating iconic brands, alongside the biggest celebrity talent with Magnetic Labs - a Venture Studio and fund. Aussie creative/founder living in Southern California, playing deep within eCommerce, social, influencer/creator, creative, branding and growth marketing since 2008. Collectively, the brands I’ve started or worked closely with have well exceeded $1.5B in revenue, where I have lead a major part at either ideation, growth or scale phases. I bring deep expertise in creating performance-driven operating models, full-stack growth marketing, technology consulting and team buildout. I was founding team @ Feastables, with MrBeast, pre-IPO @ Facebook Inc., I advise and consult in venture capital & private equity, I'm responsible for helping over 2M men shave their balls ( Manscaped Inc. ), deployed hundreds of millions in paid media and been driving the subscription e-commerce movement since 2013. Investor to 44+ brands, acquirer of 4, founder, CMO of digitally native, eCommerce brands

Links from Ben

Chief Marketing Officer @ Feastables

Feastables is the most engaged snack brand on the planet, alongside YouTuber MrBeast. From creative to growth marketing to brand and beyond, Feastables is a CPG funhouse, actively writing the playbook on how to launch a creator lead brand. www.Feastables.com

Founder - Magnetic Labs

Magnetic is a consumer brands venture studio & fund. We acquire and build iconic CPG and consumer-tech companies, alongside the world's most influential creators, celebrities, and athletes, leveraging our experience in developing billion-dollar, digitally native brands - like Feastables, with MrBeast.

Senior VP, Product & Growth @ MANSCAPED

MANSCAPED is THE fastest growing direct-to-consumer CPG brand dedicated to refining the gentleman. My leadership role @ Manscaped focuses on growth around product, experience, revenue, technology and leading teams across almost every department. www.manscaped.com

Co-founder & CMO at Drink Monday, Inc.

Monday is one of the pioneers on the non-alc space, with a line of high quality, natural spirits, made in Los Angeles, California and served in thousands of bars, restaurants and homes across the U.S.

5.0

David D

I had an incredibly inspiring session with Ben, who possesses a refreshing perspective on marketing. He showed his unique creativity on creating funny content that goes viral, which users love and helps build a loyal customer community, ultimately establishing a genuine brand. I'm truly grateful for the eye-opening conversation.

Santiago R

Ben's advice was GOLD. He has so much experience with Marketing, virality, content, branding, etc. He perfectly identified what we needed to improve and gave us the roadmap! Impressive and it was one of the best consulting calls I've had

Santiago R

It's the 2nd time I have a call with Ben, he as a TON of experience about marketing/product/pmf. His insights were gold and gave me a clearer view about my next steps